Silver Lining
Tuesday, June 3rd, 2008 | This post was written by Jules PeckI met Silverjet as part of our investigation into air travel for the QOL and was less than impressed by their grasp of sustainability. So it’s no surprise to hear that rising fuel costs have brought their plans tumbling down. One can only assume they were as unaware of or unconcerned with peak oil as of the humanitarian crime of the huge climate change impacts resulting from ‘fatcats’ snoozing their way across the Atlantic while the planet burns. Silverjet were also planning to promote their carbon heavy reclining seats as ‘carbon neutral’ with carbon-guilt offsets – another selfish madness (for more on that see May’s edition of the Ecologist magazine).
This sort of business is just one of the many carbon heavy companies which will and indeed need to die if we have any hope of saving the planet from the consequences of climate change. And those devastating consequences won’t hit the profligate and selfish cross-ocean frequent flyers anything as much as the world’s billions of food and energy starved. The UK has the opportunity and the responsibility to shift its economy to be a zero carbon leading light for a green future. Silverjet and its likes will not be a part of such a proud British future.
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